Nibbo Bean to Bar Chocolate
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Nibbo Bean to Bar Chocolate
Client: Nibbo Bean to Bar Chocolate
Design Company: lowkey design company
Design: Jieru Chen
Country: China
A museum of chocolate flavors, Nibbo offers a wealth of distinct tasting experiences to chocolate lovers who wander into the store. The design therefore revolves around position- ing the chocolate as a fine collection of goods that custom- ers will want to try out one by one. Included in the packaging are also cards with detailed notes on the flavor and a corre- sponding flavor number, designed to call to mind item descriptions seen in museums. As a finishing touch to the visual, the outer container is also designed to resemble a mini-collection folder in morphology.
The chocolate box gets inspirations from the structure of file case. Each chocolate has an exclusive card indicating flavor inside the file case-structured package box, with card layout following the standards of basic grid system. When you open the MINI file case, you will see a sentence printed inside the box "You deserve this better chocolate" and you will also quickly know how a bar of quality chocolate is made through the illustration inside “FROM BEAN TO BAR CHOCOLAT”.
Meanwhile, there are two special details worth your atten- tion, one is that the card slot on the front of the chocolate is a curved smile shape; and the other is that each kind of chocolate box has a small illustration related to cocoa beans on the back, bringing some humor to you for Nibbo wishes to bring you a sense of happiness and make you laugh often.