MAGNIFF

MAGNIFF

Client: AinMentt Inc.
Design: Chisa Shibuya
Country: Japan

Design Concept

MAGNIFF products are created by the interaction of various natural raw materials, just as a beautiful movie is created when many actors and backstage workers work together to produce it. The design of MAGNIFF's packaging is based on the end roll motif, in the hope that people will pay attention to the various natural ingredients that make up the product, and that they will enjoy a relaxing time, just like when you watch a movie until the end roll.

Product concept.

If you can love yourself more, your daily life and the world will look more beautiful. What we at MAGNIFF want to deliver is small luxuries in everyday life. MAGNIFF products use traditional manufacturing methods developed by our ancestors and natural raw materials that have been associated with people's lives since ancient times. We reinterpret them with the utmost respect and aim to incorporate them into realistic products. Because we respect the power of natural raw materials, we keep the product content simple and stripped down to the bare essentials. We want you to enjoy a little luxury for yourself, just like watching a movie slowly until the end rolls. We want to give you a chance to love yourself, your daily life, and the world more than you do now. Through MAGNIFF products, we bring you such small luxuries.