AROMA Cord

Aroma Cord

Client: Kunjudo Co., Ltd.
Design Company: Tokyu Agency Inc.
Creative Direction: Toshimi Hayashi
Country: Japan

“AROMA Cord”, the only cord-like incense in Japan, was developed in hopes that young customers can enjoy their incense time more freely. You can use it in various situations - shorter refresh time or longer relax time - by adjusting the length of the cord. It is a new type of product that can also be incorporated into gift wrapping. For example, you can use it as a ribbon or Mizuhiki to elevate or bring out your own personalization. In order to show its versatility, we have designed it like colorful spools for sewing.

AROMA Cord has a total of 9 scents: from traditional to perfume-like scents that you can enjoy. Traditional scents include agarwood and sandalwood and perfume-like scents include floral and citrus notes that reminds you of the ocean or meadows. Choose your scent and spread your healing space throughout the room.