Masashi Kawamura
Chief Creative Officer of Whatever, he has held creative director positions at creative agencies around the world, including 180 Amsterdam, BBH New York, and Wieden & Kennedy New York. He founded PARTY in Tokyo in 2011, and after serving as the president of PARTY New York and PARTY Taipei, he started a new creative studio, Whatever, in 2018, and has been the CCO of Open Medical Lab since 2023.
His activities include campaign planning for numerous global brands, product design, TV program development, and music video direction. He has won more than 100 international awards, including Cannes Lions, and has been selected as one of Creativity's “50 Creators of the World,” Fast Company's “100 Most Creative People in Business,” and AERA's “100 People Who Will Break Through Japan. "